Clark Novak appointed Radio Marketing Specialist at Lawo

Clark Novak, Radio Marketing Specialist within Lawo’s global team

Lawo, renowned German manufacturer of pioneering audio and video broadcast equipment, has appointed Clark Novak as Radio Marketing Specialist to creatively strengthen marketing within Lawo’s global team.

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“I can’t tell you how honored I am to be joining one of the world’s best broadcast technology firms,” says Novak. “Every broadcaster I’ve talked with admires Lawo’s ingenious solutions to complex problems, and leadership in developing new technologies for radio and TV. The inspiration and inventiveness of Lawo people, coupled with their drive and determination, are ready to revolutionize the way broadcasters work – and I get to tell the story! How lucky am I?”

Before joining Lawo, Novak held the position of Marketing Manager for The Telos Alliance, where he was instrumental in helping to launch and establish the Axia brand. He has a long-running love affair with broadcasting, and draws freely upon the experience gained during nearly 20 years of day-to-day radio operations.

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Mike Dosch, Lawo’s Director of Virtual Radio Projects, responds: “We are very happy to have Clark on board. His unique perspective gained from time spent on both sides of the broadcast microphone makes him the perfect fit for the growing Lawo radio team.”

About Lawo
Lawo designs and manufactures pioneering audio and video technology for TV and radio broadcast production, post-production, as well as live performance and theatrical applications. Products include digital audio mixing consoles, routers, video processing tools as well as solutions for IP-based A/V infrastructures and routing systems. All products are developed and manufactured according to highest quality standards at the company’s headquarters in the Rhine valley town of Rastatt, Germany.

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