ENTV at the FIFA World Cup 2010
With a total of 23 team members present in South Africa, ENTV are split into two groups. One group, based in Durban, is made up of three reporters, two ENG crews and one Technical Coordinator. The remaining members are present in Johannesburg, based at the IBC. “Our office is small, but our hearts are big,” says Abdelhakim with a smile.
“We have bought the rights for twenty-two matches,” he continues, “but naturally our main focus is on the Algerian team, covering their training sessions and matches.” ENTV are producing a 26-minute daily magazine using this coverage for the viewers back home. Thanks to this focus, and because ENTV are the only channel in Algeria that will be broadcasting un-encrypted, hopes are high for the expected viewership numbers.
“Football is incredibly popular in Algeria, the most popular of all sports – as it is in most of Africa,” concludes Abdelhakim. “If a stadium in Algeria has only 10,000 spectators in it, well, we consider that an empty stadium.”