Article Overview

Pixel Power Announces Three Appointments as it Strengthens Market Position

Roger Sewell, Vice President of Business Development, Europe and Matthew Williams, Senior Product Specialist

PixelPower, the leading supplier of broadcast graphics systems, has today announcedthat it has made three key appointments: Roger Sewell joins the company as VicePresident of Business Development, Europe; MatthewWilliams has been hired as Senior Product Specialist, US; and FrancoisCavalade has added Asia to his portfolio as Business Development Manager,Middle East and Asia.

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Roger Sewell has a long and distinguished career inthe broadcast industry with extensive market development, sales and engineering experience. Most recently he fulfilled the role of Director of Sales, Europe, with Omnibus and immediately prior to that he was Business Development Director, EMEA, with Miranda. He is perhaps best known for his achievements in a variety of roles with Pro-Bel in a career there that spanned nearly three decades. He is now responsible for further developing Pixel Power’s already considerable success, focussing on Central and Eastern Europe.

Matthew Williams, who will be based in Burbank,California, is a new Senior Product Specialist and will be closely involvedwith the development and rollout of the company’s future product portfolio. He brings with him considerable knowledge of Pixel Power’s Clarity systems via previous roles at Red Bee Media and Channel 4. Matt made the transition from client to the manufacturing side of the industry as Product Manager at IBIS.

Francois Cavalade has been with the company since 2006 as the Area Sales Manager for Southern Europe and the Middle East. While retaining his native country France, his new role now sees him responsible for driving further growth across Asia, extending Pixel Power’s reach across the region, including the opening of an Asian office in the medium term.

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James Gilbert, Pixel Power Joint MD, says, “We recognise the importance of being strongly positioned as the broadcast market continues its recovery and these appointments reflect our ongoing commitment to growing the business. We are strengthening our ability to support existing customers while also developing a structure to support future growth as webring new industry leading products to market.”

About Pixel Power

Pixel Power provides innovative graphics production and delivery systems for broadcasters, OB truck companies, playout facilities, post-production houses, venues and sports complexes. Our award-winning branding and promotions systems, graphics-enabled master control switchers and sophisticated HD/SD switchable graphics production systems allow producers to deliver dynamic live and pre-recorded content for any SD,HD, 3D stereoscopic, mobile, online or interactive application. For more than 20 years Pixel Power’s engineering prowess and dedication to customer support have made it the industry’s first choice. Our customer base of over 2000 systems includes market leaders like BBC, Discovery, ESPN, HBO, ITV, Sky, VIASAT and WDR. Headquartered in Cambridge, England, Pixel Power has a subsidiary located in Burbank, California and a Middle East office in Dubai,as well as a global network of carefully selected and trained distributors to support any requirement.

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