Panasonic to Launch First ‘Cloud Ready’ Camera

Panasonic to launch first handheld ENG camera with wireless connectivity enabling recorded content to be shared almost instantly

The AJ-PX270 removes the need for traditional video uplink, perfectly positioning it for the growing live stream and freelance news gathering market. The camera enables a wireless production workflow via LAN, with additional 3G/4G/LTE application from Autumn 2014.

The P2 HD handheld camera recorder has integrated AVC-ULTRA recording, offering a wide range of recording bit rates. In addition to AVC-Intra100, the camera has AVC-LongG, which enables extended recording of 1920x1080 10bit 4:2:2 broadcast quality footage.

With two built-in microP2 card slots, the AJ-PX270 offers cost effective operation and simultaneous recording.

Panasonic AJ-PX270

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Rob Tarrant, European Product Manager at Panasonic said, “The AJ-PX270 can drastically improve the ENG workflow, getting content to air faster, which is important for any broadcaster in a 24/7 news and sports environment.

Panasonic AJ-PX270

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“But outside of traditional broadcasters, the move towards high quality video has been a phenomenon that shows no sign of slowing down. For corporate users, YouTubers and freelance news journalists, two microP2 cards mean simultaneous broadcast and proxy video transmission to a cloud server from almost anywhere.”

The AJ-PX270 is available from the end March 2014 at an RRP of € 5.840,00 (excl. VAT).