Traffic Sports International Works With GlobeCast

Through the end of 2012, GlobeCast will support distribution of over 150 soccer matches, representing hundreds of hours of programming, for the Copa Libertadores, Copa Sudamericana, Copa Kia Do Brasil, Liga Mexicana, and the FA Cup.

GlobeCast's reputation for covering large sporting events, such as the UEFA Champions' League, led Traffic Sports International to call on the content management and delivery company. GlobeCast is handling satellite turnaround of each match across the Americas via IS-9 and IS-805, in Europe via Eutelsat 10A, and in Asia via Asiasat 5. In addition to content delivery, GlobeCast is providing troubleshooting and backup, as well as standards conversion.

"We're pleased to be partnering with Traffic Sports International for global distribution of these exciting Latin American soccer events. With an average of five matches per week, that's a lot of sports action for fans around the world," said Ricardo Flores, Head of Sales Latin America at GlobeCast Americas. "For these events, Traffic Sports International is relying on GlobeCast to provide the high reliability and quality service that has made our company the leader in global content delivery."

About Traffic Sports International
The leading company in the Americas for the organization and marketing of football-related events, TRAFFIC provides transmission, sponsorship, and promotional rights to the most important football events in Latin America. Furthermore, over the past decade, TRAFFIC has diversified its business, creating an athlete management area, football teams, a football league in the U.S.A and partnerships with clubs, especially in Brazil, investing in multipurpose arenas, as well as other new projects.

About GlobeCast
A subsidiary of France Telecom/Orange, GlobeCast is a leading provider of media management and global content delivery services for broadcasters and content creators. With a secure fiber and satellite network connected to dozens of teleports, technical operations centers, and points-of-presence worldwide, GlobeCast manages and transports millions of hours of video and other rich media each year. An integrator of audiovisual technology and a full service provider, GlobeCast works with all the actors in the audiovisual chain from production companies to broadcasters, retail organizations, cinema chains, and more. The company provides on-site service from major news and sporting events for coverage in SD, HD, or even 3D. Present in Europe, the Americas, the Middle East, Asia, Africa, and Australia, GlobeCast is also an expert in international television markets, and works with new and established broadcasters to reach and secure distribution with leading pay-TV operators around the world.