Elemental and deltatre Forge Global Partnership
Agreement standardizes Elemental video processing systems with deltatre platform for delivering multiscreen content of the world’s largest sporting events.
The solution, which features Elemental video processing systems paired with the deltatre Diva platform – a unique video user experience integrating synchronized data visualization and navigation for different sports - allows broadcasters to manage their unilateral and multilateral video feeds for multiscreen delivery. Already proven in multiple global sporting events, the deltatre Diva platform employs Elemental systems at broadcasters’ facilities, providing a complete on-premise adaptive bit rate encoding video workflow. The total solution also enables easy on-boarding of third-party technologies such as content delivery and ad insertion solutions.
“This solution combines the best-of-breed multiscreen technologies and services for our customers,” said Keith Wymbs, VP of marketing at Elemental. “Together with deltatre and its industry-leading Diva platform, we realized great success in delivering a superior service to our mutual clients in 2012. Now we can offer them the opportunity to maximize their second-screen reach and viewer engagement even more efficiently.”
“Digital video consumption is growing dramatically on all devices: laptops, tablets and smartphones. We need to provide the best possible quality on all screens with an optimized workflow. The selection of Elemental as our preferred video processing partner reflects the importance of both quality and flexibility,” said Carlo De Marchis, chief product officer at deltatre. “Elemental solutions complement our best-in-class Diva platform, mobile apps, web applications, remote operation capabilities and services. Together, we will increase the overall quality, consistency and service level for our joint customers but also we will enable new user experiences to become reality.”
Today’s announcement comes as sports content programmers intensify their focus on fan-engagement, advertising, and monetization opportunities associated with multiscreen viewing experiences – and well in advance of some of the world’s biggest sports events, including the 2014 Winter Olympics and FIFA World Cup. The integrated solution expands upon multiscreen capabilities that deltatre and Elemental have successfully delivered for multiple high-profile sports events, including the Pan American Games, Rugby World Cup and 2012 Olympic Games.
deltatre and Elemental are co-exhibiting and speaking at the Sportel Rio show (Booth A21) this week in Rio de Janeiro, Brazil.
Elemental Technologies is the leading supplier of video solutions for multiscreen content delivery. Founded in 2006 and headquartered in Portland, Oregon, the company pioneered the use of graphics processors to power adaptive video streaming over IP networks. Providing unmatched solutions for hundreds of customers around the world, including nine of the top ten media and entertainment companies in the United States, Elemental helps content programmers and pay TV operators bring video to any screen, anytime – all at once. The company has offices in the United States, the United Kingdom, Hong Kong, Singapore and Brazil.
There is a way to make sport events come to life for audiences everywhere. Using innovative technology, creativity and total commitment, the people at deltatre do exactly that. With staff in Torino, London, Manchester, Lausanne, Paris, Munich, New York and Portland, deltatre has over 25 years’ experience at the highest level of international sport. Always striving for the next level of interaction, we consider the future of global sport engagement to be multi-platform and social. Today, the greatest sport events on earth are more immersive, collaborative, and inclusive thanks to our cutting edge technologies. Sport fans become an active part of the event, connecting socially and sharing their passion, wherever they are. By harnessing our experience, technical skills and passion for sport, we are always one step ahead.