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A-mei reunites with pal Sennheiser in 2010 world tour

Taiwanese pop sensation A-mei is back on the road with her AMIT Live First World Tour

Fresh from releasing her 18th album in an illustrious career spanning 14 years, Taiwanese pop sensation A-mei is back on the road in a spectacular rock tour that demanded many months of preparation.

Released in June 2009, the AMIT album contains hits such as Open Your Eyes and OK. AMIT is derived from A-mei’s original name, Gulilai Amit. The ongoing AMIT Live First World Tour, which boasts neither elaborate costumes nor fancy effects, takes A-mei’s performing and music career to a new high.

The thrill of delivering a world-class act aside, A-mei is also relishing the company of longtime supporters and partners, her manager Isaac Chen revealed.

As Chen puts it, Sennheiser is like the diva’s longtime friend. “They may not be around each other all the time, but place a Sennheiser microphone into A-mei’s hands and she knows how to use it to sound really good. It’s a familiarity and comfort level that cannot be easily replaced.”

The 200-minute concert, which has made its rounds in several cities in China, Singapore, Malaysia, Tokyo, Taipei and Kaohsiung, has its challenges, he added.

“The number of lighting specialists has tripled from the usual two, while the band comprises talented Japanese musicians on top of new faces in backup vocals,” explained Chen. “It was a relief having Sennheiser on board as we knew we would have one less area to worry about!”

For A-mei’s rock edge in the AMIT Live First World Tour, Sennheiser availed a black SKM 5200 paired with dynamic capsule MD 5235. According to Vince Tan, Sennheiser’s relations manager for the Asia-Pacific region, the combination is ideal for the acclaimed artiste as the MD 5235 is highly sensitive and produces a rich overall sound that complements and reflects A-mei’s powerful vocals in a quick tempo setting.

A-mei and Sennheiser will continue on to other Chinese cities, Canada and the United States – no doubt forging an even stronger alliance for years to come.


About Sennheiser Group

The Sennheiser Group, with its headquarters in Wedemark near Hanover, Germany, is one of the world’s leading manufacturers of microphones, headphones and wireless transmission systems. The family-owned company, which was established in 1945, recorded sales of over €385 million in 2008. Sennheiser employs more than 2,100 people worldwide, around 55% of whom are in Germany. Sennheiser has manufacturing plants in Germany, Ireland and the USA, and is represented worldwide by subsidiaries in France, Great Britain, Belgium, the Netherlands, Germany, Denmark (Nordic), Russia, Hong Kong, India, Singapore, Japan, China, Canada, Mexico and the USA, as well as by long-term trading partners in many other countries. Also part of the Sennheiser Group are Georg Neumann GmbH, Berlin (studio microphones), and the joint venture Sennheiser Communications A/S (headsets for PCs, offices and call centers).