Ross Video to Demonstrate XPression Integration with Sparx Technologies at IBC2019
“The Sparx Technology Participation platform enables viewer interaction and participation from any connected device, which allows content producers to engage viewers in real-time to any platform”, explains Patrick Twomey, Ross Video’s Director of XPression Product Marketing. “The real-time interactive display and results Sparx provides across all platforms, which can range from polling, trivia, predictive gaming, sports wagering and audience data, plug directly into XPression DataLinq™ for a virtually transparent integration. Any XPression customer, from a local newscast to the largest sports stadium, can engage viewers and display the results from the Sparx tools in real-time”
"Sparx is proud to be part of the Ross Xpression Marketplace as we collaborate to provide solutions for the next generation of in-venue and multi-screen consumer engagement," states Al Thorgeirson, CEO Sparx Technology.
The Sparx Participation Platform allows television broadcasts, digital streaming services and video producers to engage audiences in real-time voting, polling, gaming and viewer sentiment gathering activities. Integration with Ross Video XPression using DataLinqTM makes integration to real time data from Sparx straight-forward and improves the impact of live content viewer interaction and powerful multiplatform branded sponsorship opportunities.
Ross Video will be on stand 11.C10 throughout IBC 2019.
Ross Video – High Impact, High Efficiency Production Solutions
Ross powers video productions for billions of global viewers daily with the industry’s widest range of high impact, high efficiency production solutions. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging material for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate applications and inspiring content for houses of worship.
Ross solutions have impressed the audiences and marketing partners of NBC Sunday Night Football, Eurosport, BBC World, Google YouTube Space London and China’s eSports powerhouse VSPN. Ross delivers an unrivalled range of products and services comprising virtual studios, real-time motion graphics, cameras, robotic camera systems, production switchers, video servers, infrastructure and routers, social media management, newsroom systems and mobile live events.