Ross Launches Living Live Community Platform for Live Production
Living Live can be found at https://livinglive.community/ and the platform offers a place for live production professionals to come together to share their experiences, solve problems, find answers to questions and discuss best practices. “Our industry is incredibly diverse and includes professionals working in lots of different areas,” notes Ross Executive Vice President and CMO Jeff Moore. “The needs of the freelance graphics community, for example, are very different to the needs of people working with production switchers or camera operators. On top of that, we also serve customers in many different verticals from news broadcast to esports to worship production. Everyone faces subtly different creative, business and technology challenges in their daily work, and the Living Live community platform will act as a very valuable industry resource, where like-minded experts can come together to share thoughts and ideas.”
“We’re extremely excited by this new initiative,” comments Andrew Faulkner, Vice President of Marketing at Ross. “Ross has consistently sought to act in a way that benefits our industry as well as our company, and this community platform is built on that ethos. I know from the various people I’ve met at industry events that live production is populated by smart, passionate and creative people with strong opinions on where this industry should be going. Living Live will give them a forum for these opinions, and an opportunity to shape the future direction of live production.”
Ross Video – High Impact, High Efficiency Production Solutions
Ross powers live video productions for billions of global viewers daily with the industry’s widest range of high impact, high efficiency solutions and services. Ross makes it easy to create compelling news, weather and sports broadcasts, engaging content for sports stadium screens, entertainment shows and rock concerts, educational institutions, legislative assemblies, corporate presentations and inspiring content for houses of worship.
Ross solutions have impressed the audiences and marketing partners of Eurosport, BBC World, SKY, Yahoo! Finance, and the international esports powerhouse ESL. Ross provides an unrivalled range of products and services that includes cameras, real-time motion graphics, production switchers, robotic camera systems, augmented reality/virtual studios, video servers, infrastructure and routers, social media management, newsroom systems and live event production services.