Grass Valley Debuts Latest Innovations in Nonlinear Live Production Solutions at BroadcastAsia

Grass Valley will introduce several new products to the APAC market. On display will be the award-winning GV Director™ Nonlinear Live Production Center, which integrates the most commonly used live production tools into a single, intuitive system, dramatically simplifying producing and delivering live content. Also making its debut to the APAC market will be LDX Flex™, the entry level offering in the LDX Series™ of upgradeable cameras. The LDX Series offers varying levels or operational flexibility through the simple GV-eLicense program which allows users to enhance a camera’s capabilities perpetually or just for a 7 day term depending on requirements.

Showcased will be the latest updates to GV STRATUS®, a framework for modular nonlinear software tools to support every part of the content creation and distribution lifecycle through an adaptable user interface model. Advancements to GV STRATUS include support for the seamless processing and delivery of content to multiple screens, content tagging from multiple ISO cameras and segmentation integration with the Grass Valley Smart Playout Center™.

“Grass Valley comes to Broadcast Asia with some really exciting product debuts that we can’t wait to share with visitors to the stand,” said Stephen Wong, Senior Vice President of APAC, Grass Valley. “This market is of crucial importance to Grass Valley’s roadmap and there’s some real change going on in the region as new business models in multiscreen, OTT and Pay TV start to mature. Our presence at Broadcast Asia gives us a chance to speak first-hand to our customers here and understand more deeply how their requirements are changing as live production evolves. The latest innovations in our product portfolio demonstrate Grass Valley’s continued commitment to providing solutions which allow the industry to stay ahead of the curve.”

The full list of Grass Valley demonstrations on show is:
·    GV Director – the ultimate multipurpose tool for live production
·    Karrera® – a modular approach to production switchers
·    K2 Dyno-S® – an intuitive and affordable replay system for file based live production
·    Smart Playout Center – combining K2 Edge™ playout nodes,  advanced playout management, media asset management and sophisticated graphics presentation
·    GV STRATUS – the premier application environment for nonlinear production, integrated with the industry leading EDIUS editing software, for high and low resolution workflows
·    LDX Flex – the entry level model in the game-changing software upgradeable camera range
·    XCU™ – the uniquely flexible exchangeable camera control unit
·    Trinix® – the market-proven high performance routing switcher.

Charlie Dunn, Senior Vice President for Worldwide Strategic Accounts, Grass Valley, will be a keynote panelist as well present in a keynote address in the Broadcast Asia conference where he will discuss the emergence of OTT opportunities in the APAC region. His panel session, will take place on Tuesday, 18 June 2013 from 9.40am to 10.40am and his keynote address will take place on Thursday, 20 June 2013 from 10.50am to 11.20am.

Grass Valley® is changing the way live television is made and delivered. Recognized with 18 Emmy® awards for technology innovation, Grass Valley’s product portfolio—from image acquisition to playout—offers a complete end-to-end workflow of flexible, future-proofed solutions which enable broadcasters and content owners to build multiscreen, multiplatform futures. By simplifying and enhancing the way content is produced and distributed, Grass Valley gives customers the freedom they need to be creative in the studio, the field, and the newsroom. Merging optimizations of IT technologies with best-in-breed media systems, Grass Valley’s next generation solutions deliver higher quality and greater efficiencies. Customers include world-leading broadcasters, teleproduction facilities, service providers, government, religious, educational, corporate, and independent video professionals. Grass Valley is headquartered in San Francisco, and maintains local presence across the globe with offices throughout North and Latin America, Europe, the Middle East, and Asia-Pacific regions.