ATG Broadcast Completes High-Definition Expansion for RUV, Iceland

the completed transmission suite at RUV's headquarters in Reyjavik

ATG Broadcast has completed an expanded playout system for the Icelandic Broadcasting Service, RUV. Two new 1080i high-definition channels, TX2 and TX3, have been installed at the network’s headquarters in Efstaleiti, Reykjavik.

“RUV chose ATG Broadcast to install its 625-line playout system some years ago and was keen to maintain continuity with the same engineering team,” states Managing Director, Graham Day. “Each of the the two new HD channels is equipped with a Snell Integrated Content Engine plus a Morpheus automated routing control system. A new monitor wall has been constructed in the transmission suite. An Axon multiviewer system together with Genelec audio monitors have also been installed to provide monitoring for all three channels."

Founded in 1930, the Icelandic National Broadcasting Service was originally owned by the Icelandic state. It today operates as an independent public service broadcaster funded primarily by the licence fee and revenues from advertisements. In addition to its established standard-definition channel and the new high-definition channels, RUV operates two radio channels. The main obligation of RUV is to promote the Icelandic language, Icelandic history and Iceland's cultural heritage.


ATG Broadcast is one of the world's most successful providers of high–end reliable and easy-to-operate integrated systems for broadcasters and programme makers alike.

ATG Broadcast's engineering skills extend from front-end studio systems to transmission-based systems for multiple deployment platforms. ATG Broadcast offers a comprehensive portfolio of services including workflow design, project planning, equipment installation, software configuration, commissioning, documentation and on-site training.


ATG Broadcast is part of Dan Technologies' Systems Integration Division, one of Europe's leading suppliers of audio, video, transmission products and digital media solutions.

The Dan Technologies Group operates from offices in the United Kingdom, Germany, Denmark, Norway, Sweden, Vietnam and Dubai.