7 Cinematics Celebrates Epic Weekend at Red Rocks
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“Anytime we can film at Red Rocks it is a special experience. We were honored to work with these bands to help put on an incredible show for both those in the audience and fans livestreaming at home,” notes Adam Paul, CEO of 7 Cinematics. “At this point we are well versed on how to implement safety measures for our entire crew, with everyone getting tested regularly, wearing masks, and practicing social distancing. I think we captured the energy of each performance and are proud to have had another great weekend of shows at a legendary venue like Red Rocks.”
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Paul had the idea to light the entire grounds of Red Rocks for Tiësto's set. The intro started with a drone down at the bottom of park with all rocks lite by gobos in a tiger striped pattern. This highlighted the incredible landscape and canvas of this global landmark.
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7 Cinematics has been a key factor in innovating live music during the COVID-19 pandemic, regularly called upon to translate events to the digital space with simultaneous livestreaming, providing artists the opportunity to put on a show that is economical while delivering world-class video content that can be repurposed for years to come. Most recently, they have been involved in the planning and execution of events such as the North Carolina Folk Festival and The Avett Brothers live at Charlotte Motor Speedway, which sold out over 1,500 cars and 10,000 livestreaming tickets.
ABOUT 7 CINEMATICS
7 Cinematics is a three-time Emmy Award-winning production company, known for producing the world's foremost live-music broadcasts and video streams. With hundreds of live shows produced to date, the company has redefined an industry, by creating and producing groundbreaking broadcasts, including: The Red Hot Chili Peppers Live from the Great Pyramids, Kayne West's Sunday Service, The Brothers 50 at Madison Square Garden, The Raconteurs (Jack White) Live at the Ryman Auditorium, Dead and Company Live at Folsom Field. The company's work has aired on NBC, Direct TV, PBS, CBS, Netflix, YouTube and other streaming platforms. Headquartered in Greensboro, North Carolina the company also has studios in Nashville and Los Angeles.