Video Europe Goes Back to its Roots
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Steve Green, MD of Video Europe is positive that the strategic move will be of great benefit to the client. He said: “By removing ourselves from the OB industry we’ll be going back to our roots and concentrating solely on equipment rental. This will stop any market confusion and, for the client, will eliminate any potential conflict of interest.”
In February, Video Europe launched Los Angeles business Camera One, focusing on the B2B digital cinema rental market, while the strategic partnership announced last week with rental house MCR ensures the broadcast equipment hire offering to the sports, live events and entertainment industries is substantially enlarged, more efficient and improved. The streamlining of those two business channels enhances Video Europe’s camera equipment hire service, which was initially provided when the company originally opened its doors in 1973.
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Matt Marner, Director at Video Europe said: “Streamlining our business proposition to focus on equipment rental across the film and digital cinema, broadcast and edit hire markets makes total sense. With a stripped back service offering, Video Europe’s clients can get the best equipment without any confusion or blurred lines affecting our service.”
OB truck sale enquiries should be forwarded to Steve Green at steveg@videoeurope.co.uk.
About Video Europe
Video Europe is the UK’s leading digital cinema, broadcast and edit hire company. Video Europe has been at the forefront of the broadcast equipment rental industry since 1973, supplying broadcasters, production companies, corporates and freelancers with the newest kit at the best prices. This is backed up by superior customer service and best in class technical support.
Video Europe Ltd., Studio 3 Battersea Studios, 82 Silverthorne Road, London SW8 3HE