Teradek, Paralinx, SmallHD Launch ‘CSLA’ with Grand Opening Party
"This is our group's Genius Bar," says Nicol Verheem, GM of the Creative Solutions unit within the Vitec Group that consists of the Teradek, Paralinx and SmallHD brands. "We want to bring people in, demonstrate products, and share knowledge. The objective here is to expand our face-to-face relationship with the customer, where he or she can utilize CSLA as an experience center for all of our brands. We have experts here that can give you a demo based on whatever your workflow is.”
The Grand Opening party spilled out from the stylish showroom into a spacious outdoor courtyard featuring an open bar and gourmet tacos provided by Mexicali Taco & Co. The event was well attended by technicians from the local film industry, as well as representatives from other cinema brands, rental houses, and media outlets.
The Creative Solutions showroom is located at 5329 West San Fernando Rd, Los Angeles, CA 90039 and is open Mon-Fri, 9am to 5pm.