STV Channel in Belarus Turns to Grass Valley for Live Production Solution
STV is one of three national TV channels that broadcast in Belarus. The company’s main production is news but it also produces talk shows, documentaries, informative and entertainment programs.
The purchase is part of a bigger plan for STV’s growing success, as the upgrade from standard definition (SD), converting the production and playout to a high definition (HD) format, will offer its customers improved professional broadcast-quality results, increasing the numbers of viewers. The upgrade comes at a crucial time as STV is moving forward with a production asset management system for news.
Kanstantsin Auramenka, deputy general director of ZAO STV Channel Minsk comments, “We chose Grass Valley because they proved themselves as a market leader in technology, while also showing the ability to seamlessly integrate their complete solution. Due to our longstanding relationship with Grass Valley, we know we can rely on their knowledge of quality. We look forward to our continued relationship, receiving excellent pre-sale support from the local office in Moscow and exceptional customer support for our existing equipment.”
STV chose a GV STRATUS system as it combines a full set of production tools in one application. These tools are designed for simplicity, accuracy and speed as exceptional, highly creative content starts with an efficient, flexible workflow. GV STRATUS allows STV to manage its entertainment, on-air operations and news production better, so media workflows stay competitive.
Grass Valley switchers come into play as broadcasters and directors work to efficiently build the production. With the GV Korona K-Frame V-series, STV has the flexibility needed for its news studio. The K-Frame V-series 36x18 matrix supports SD, HD and 4K UHD in quad split and 2SI modes and can handle up to three licensed M/Es plus two additional video processing engines (VPEs) for added keying and mixing power. At only 3RU, V-series fits in locations with limited space but requires no compromises on enterprise features and can be used with any Grass Valley switcher panel. Paired together, the GV Korona panel and K-Frame V-series STV is using give the operator access to all of the V-series capabilities at their fingertips.
STV’s live production workflow will also be improved with K2 Dyno as it is extremely user-friendly with the unique AnySpeed technology which dynamically provides the smoothest playback at any speed from zero to 200 percent. The DynoZoom tool allows for pan/zoom functions to be applied to high frame-rate camera systems including 3X 1080p, 6X and 4K UHD.
Jan Pieter van Welsem, vice president of sales and marketing, EMEA, Grass Valley, states “The news production industry is incredibly challenging; we have to deliver big-box performance in a small form factor with all of the connectivity and interoperability needed in that environment. Our aim is to supply ‘holistic,’ end-to-end solutions so creators and broadcasters can find ways to create, control and connect content wherever, however and whenever it is consumed.”
About Grass Valley
Grass Valley is focused on empowering customers to create, control and connect content wherever, however and whenever it is consumed. In this ever-changing media landscape, content remains the most important element. Many of our customers are faced with the need to create and support new workflows while continuing to operate their legacy workflows, simultaneously broadcasting through traditional channels, Over-The-Top platforms, and Video-On-Demand as well as to tablets, PCs, and mobile devices.
We provide the innovative tools and expertise to help customers improve the efficiency of their operations while telling better stories to attract and keep viewers. With Grass Valley's integrated solutions that enable flexibility, efficiency, cost-effectiveness, quality and scalability, broadcasters and content creators have what they need to sustain their businesses. Headquartered in Montreal, Grass Valley has been in the broadcast business for nearly 60 years and is part of St. Louis-based Belden Inc.