SSL Announces Live Console Distribution in France and Italy

“SSL has been established for a long time in both France and Italy,” says Philippe Guerinet, Director of International Sales for SSL. “We have been working closely for many years with Giovanni Blasi in Italy and JB Lierre in France for our music products, so the SSL Live was a natural addition to their portfolios. The conclusion of some of the first commercial sales in these territories is clear evidence that we are on the right track.”

“Continuing the very successful cooperation between our two companies over the past 10 years, we are delighted to embark on a new adventure with the Live console,” says JB Lierre, Owner and Managing Director of Juke Box, the official main dealer for Live in France. “SSL is entering the live audio world with one of the most exciting products since the invention of the Line Array!”

“I am glad that SSL has expanded into the live performance market and, based on the level of interest we’ve already seen, I am confident that SSL Live will soon establish itself as the most wanted console,” says Giovanni Blasi, head of Cablateam. “The SSL brand name will continue to remain in high regard for live audio applications with the Live console.”