Pixel Power Reinforces Middle East Commitment with Roger Sewell Appointment

Roger Sewell

Pixel Power, the innovative supplier of broadcast playout solutions with integrated graphics, has today announced that Roger Sewell’s business development responsibilities within the company have been increased to include the Middle East region.

Roger Sewell has a long and distinguished career in the broadcast industry with extensive market development, sales and engineering experience. Adding the Middle East region to his portfolio as VP of Business Development, Europe with Pixel Power reinforces the company’s commitment to the region. Sewell has been with the company for a year and has previously worked with Omnibus, Miranda and Pro-Bel (now Snell), among others.

Customers will continue to be supported by Eman Kharboutly as Product Specialist for the region from the company’s offices in Studio City, Dubai. Francois Cavalade, who previously oversaw the Middle East, is now responsible for France and Asia as Business Development Manager.

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James Gilbert, Joint Managing Director, Pixel Power, says, “This announcement continues to show our strong commitment to the Middle East. The last year has seen significant product innovation for the company with the launch of integrated playout technology ChannelMaster™. With Roger expanding his role supported by our Middle East office we are ideally positioned to help broadcasters across the region achieve their 2012 goals.”

CABSAT 2012 sees Pixel Power debut ChannelMaster in the Middle East, its multi-award-winning integrated playout technology. ChannelMaster is a fully integrated playout solution that frees broadcasters from compromise. It incorporates all the functionality to deliver a channel to air but with playout capabilities that make channel-in-a-box an exciting choice for broadcasters across the region. The need for sophisticated integrated playout systems continues to grow as the number of channels being launched requires a new level of playout efficiency and this technology satisfies that need. It integrates storage, graphics, DVE, audio, subtitling, master control, live feed and long-form video playout within a single dedicated hardware platform.

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About Pixel Power
Pixel Power provides innovative graphics production and delivery systems for broadcasters, OB truck companies, playout facilities, post-production houses, venues and sports complexes.  Our award-winning branding and promotions systems, graphics-enabled master control switchers and sophisticated HD/SD switchable graphics production systems allow producers to deliver dynamic live and pre-recorded content for any SD,HD, 3D stereoscopic, mobile, online or interactive application. For more than 20 years Pixel Power’s engineering prowess and dedication to customer support have made it the industry’s first choice. Our customer base of over 2000 systems includes market leaders like BBC, Discovery, ESPN, HBO, ITV, Sky, VIASAT and WDR.Headquartered in Cambridge, England, Pixel Power has a subsidiary located in Burbank, California and a Middle East office in Dubai, as well as a global network of carefully selected and trained distributors to support any requirement.