Orad Appoints Brian Kelly as Vice President and General Manager of Orad North America


Orad Hi-Tec Systems Ltd., a global developer, marketer and distributor of graphic solutions for the broadcast market, announced that it is expanding its management team in North America, appointing Brian Kelly to the role of Vice President and General Manager.

Brian is an accomplished sales executive with over 20 years of experience working with leading technology firms, serving the broadcast and media customers in both the US and international markets. Prior to joining Orad, Brian was VP of Sales for Harmonic’s broadcast business in the US. He joined Harmonic as part of the acquisition of Omneon in 2010. While at Omneon, Brian was responsible for building the company’s sales team and market presence in the Americas where he grew sales to over $58M in just six years. Brian has also held various sales and marketing management positions with Sony & EMC during his career.

“Brian brings with him a wealth of experience and knowledge of the broadcast market. His addition to the Orad family will strengthen our presence in North America,” comments Avi Sharir, CEO and President of Orad.


About Orad Hi-Tec Systems
Orad Hi-Tec Systems is a world-leading provider of real-time 3D broadcast graphic, video server, and media asset management solutions including news, channel branding, sports production and enhancement, elections and special events, virtual studios, and virtual advertisement. Orad's compelling solutions streamline production workflow, enhance viewer experience, and improve production value. Founded in 1993, Orad is a public company listed on the Frankfurt Stock Exchange (OHT).