Mediakraft Gets Its Wireless Audio Edge With Sennheiser Microphones And In-Ear Monitors
“The decision to enhance our rental offerings with the Sennheiser solutions was entirely driven by the demands of our customers,” explained Santhosh Narayanan of Mediakraft. “The events we cater to are of international scale and caliber and all things being equal, audio can be the difference between the success or failure of the entire event. While our customers are not concerned with the technical details, the two essential features they are concerned with are quality and reliability.”
A long-time user of Sennheiser’s wired audio solutions, Mediakraft was guided to invest in wireless solutions by Venuetech, Sennheiser’s long standing pro audio distribution partner in the UAE. After receiving technical information and orientation on Sennheiser solutions at industry trade shows Infocomm MEA andProlight + Sound Middle East, followed by product demonstrations and support from Venuetech, the rental company selected Sennheiser’s 2000 series systems. At the heart of Mediakraft’s new setup is a rack of EM 2050 true diversity twin receivers for the SKM 2000 handheld wireless transmitters with MMD 935 capsules, and a rack of SR 2050 twin transmitters for the EK 2000 IEM wireless monitoring receivers.
Commenting on the quality of the systems, Santhosh Narayanan said, “The RF signals are both strong and stable, delivering reliable high-quality connections. Artists and customers who have already used these systems have consistently lauded the crystal-clear audio quality made possible by the dynamic range and frequency response of the 935 capsules.”
In addition to the outstanding audio and rock-solid RF of the microphones, Santhosh Narayanan and his team find the ease-of-management of Sennheiser’s systems particularly impressive. Using Wireless Systems Manager (WSM), the professional software solution for remotely monitoring and controlling Sennheiser wireless systems, they easily execute frequency planning and spectrum scanning, and load presets and configurations for rapid on-site setup and testing.
Mediakraft has already seen high demand for the new system which has been successfully utilized by several artists for their performances in Dubai. These include Sonu Nigam, Arabic artist Cheb Khaled, and a host of Indian bands at The Great Mela concert held at the Dubai Media City Amphitheatre this year.
Sennheiser is shaping the future of audio – a vision built on more than 70 years of innovation culture, which is deeply rooted within the family-owned company. Founded in 1945, Sennheiser is one of the world’s leading manufacturers of headphones, microphones and wireless transmission systems. With 20 sales subsidiaries and long-established trading partners, the company is active in more than 50 countries and operates its own production facilities in Germany, Ireland and the USA. Sennheiser has around 2,800 employees around the world that share a passion for audio excellence. Since 2013, Sennheiser has been managed by Daniel Sennheiser and Dr. Andreas Sennheiser, the third generation of the family to run the company. In 2016, the Sennheiser Group had sales totaling €658.4 million.