Major international sport owners and organisers A.S.O. signs multi-year agreement to use Globecast’s Digital Media Hub for content sharing

A.S.O. organises 210 days of competition per year, with 90 events in 25 countries. Content is shared with A.S.O. customers including television channels, the wider media and also A.S.O for internal use.

Digital Media Hub is Globecast’s suite of services for sport and live events. Facilitating cross-platform live content publishing as well as VOD content creation and distribution – using the Content Marketplace module - it significantly increases content monetisation opportunities in what are highly competitive markets.  
 

Having trialled a version of Content Marketplace at last year’s Rally Dakar, A.S.O has signed a multi-year agreement to use the media management and content sharing platform across multiple events. Via a specially designed website, content is transcoded to multiple formats and then clipped. File data can then be associated with the video: for example, scripts, cue sheets or a press kit. Access and rights management is also handled, via a simple user interface, with download and viewing statistics available.

François-Régis Grenot, VP Sales France at Globecast, said, “Using Content Marketplace, A.S.O is satisfying the ever-growing number of their customers who want their content via a simple-to-use system that is highly automated. We developed Digital Media Hub, of which this is a key part, over several years and it’s now a very evolved platform. We’re so pleased that a customer of this stature is benefiting from our expertise.”
 

Amaury Sport Organisation
Amaury Sport Organisation is a company that owns, designs and organises top international sporting events. Specialised in the ‘non-stadia’ events, it has in-house knowledge of professions linked to organisation, media and sales of sports events.
A.S.O. organises 210 days of competition per year, with 90 events in 25 countries.
A.S.O. is involved in 5 major sports including cycling with the Tour de France, motor sports with the Dakar, sailing with the Tour Voile, mass events with the Schneider Electric Marathon de Paris and golf with the Lacoste Ladies Open de France.
Amaury Sport Organisation is a subsidiary of the Amaury Group, media and sport group that owns the newspaper L’Equipe.
 

About Globecast
Globecast helps customers to manage content and to deliver it wherever, however and whenever required. The company provides agile and seamless content acquisition, management and distribution services globally, constantly innovating and investing in new technologies to create customer-centric new services. Globecast has created the number one global hybrid fiber and satellite network for video contribution and distribution. It delivers any type of video service including: TV Everywhere OTT, satellite, cable, video-on-demand, using CDNs and cloud-enabled media solutions. It supplies Content Acquisition, Aggregation and Distribution (CAAD) services to over 130 networks