Jamie Boey Joins High End Systems as Regional Sales Manager for APAC

Jamie Boey

Digital and Automated lighting pioneer High End Systems, a Barco company, is pleased to announce the addition of Jamie Boey as a Regional Sales Manager for APAC.

Boey comes to High End Systems after spending the last two years working as an Area Sales Manager for Robert Juliat where he established and managed the sales activities in Asia regions. In his new role at High End Systems, he is responsible for sales within territories throughout Asia and the South Pacific.

Boey says, “I’m delighted and extremely excited about being part of High End Systems family. HES is always perceived as an innovation company with quality lighting worldwide.  I’m passionate about the future of Digital Lighting along with the automated product road map and the continued development of Wholehog consoles.”


“The Asia markets are a key segment for the entertainment lighting industry,” said Bill Morris, CEO of High End Systems.  “The addition of Jamie is an exciting first step in our plans to invest in growing our presence within the territory.”

With a home base in Singapore, Boey plans to travel for direct interactions with customers in all his territories. Jamie Boey can be contacted directly at: jamie_boey@highend.com or +65-91853993.