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Grass Valley Welcomes Canada’s BSE as Newest Member of its Reseller Network

With offices coast-to-coast, the company is based in Scarborough, ON and has been doing business as BSE since 1999

San Francisco, Calif., February 22, 2011 — Grass Valley™ is pleased to announce that Broadcast Systems & Equipment (BSE), a leading supplier/systems integrator to the broadcast, telco, and cable industries in Canada, has joined the growing network of authorized resellers handling Grass Valley equipment and systems around the world.

BSE has signed on to become a dealer of Grass Valley’s extensive portfolio for customers across Canada and will handle the entire Grass Valley product line, including cameras, production switchers, video servers, as well as the entire line of shrink-wrapped Professional AV products (including the ADVC® video converters for Macintosh or Windows platforms, and MEDIAEDGE® video distribution system).

“We like the depth of the Grass Valley product line and the company’s strength in broadcast servers, cameras, and news editing products and we think that our customers will benefit from all that Grass Valley has to offer,” said Joe Scrivo, President at BSE. “The camera and server markets are two key areas that this new agreement will help us penetrate to a much larger extent than we have previously. It adds a whole new dimension to our business.”


“Our resellers are an integral part of our company's on-going strategy to support our customers and their wide-ranging needs at the local level,” said Jeff Rosica, Executive Vice President for Grass Valley. “Our goal is to provide customers throughout the world with easy access and the best available support for our products and systems in the specific markets where they work. BSE is a leader in its market and provides the expertise and understanding of production workflows that our customers need to make informed buying decisions. We’re pleased to welcome them to our valued reseller family.”

With offices coast-to-coast, the company is based in Scarborough, ON and has been doing business as BSE since 1999 (with a long history of radio-based products before that). BSE offers a full range of equipment sales and rentals, as well as comprehensive system integration and design services. Recent large-scale projects that used BSE’s equipment and expertise include last year’s Winter Games in Vancouver for the BBC and CTV, Foxtel and APTN, and the XIX Commonwealth Games 2010 in New Delhi India for the BBC.


Broadcast Systems & Equipment (BSE)

About Grass Valley

With a rich history serving the broadcast and professional video industries, the Grass Valley name is synonymous with innovation, leadership, and performance. With a full range of products and services supporting many of the world's most high-profile television events, Grass Valley offers the most comprehensive portfolio of flexible and cost-effective digital technologies and systems available. Customers deploying Grass Valley solutions include most of the world's leading broadcast and teleproduction facilities, independent video professionals, as well as emerging content creators and distributors providing broadband, telecommunications, and transmission services. When you’re watching news, sports, or entertainment programming, whether on a TV, the Web, or a mobile phone, you’re watching Grass Valley at work.