NEP UK selects Sony HDC-4300s to deliver live 4K to sports broadcasting market
The majority of the new investment will be used to fulfil a major sporting contract, with 85 HDC-4300s, 43 OLED monitors, and a PWS-4500 server involved in the project.
The HDC-4300 was chosen specifically for its peerless image quality, in order to deliver vibrant, true-to-life images to live sports coverage. The cameras needed to capture rich colours, superb detail, and a very low level of noise, in order to deliver enhanced picture quality.
The HDC-4300s integrate seamlessly with the world’s most advanced 4K live production workflows, providing the sports industry with a smooth path to a 4K broadcasting future. NEP has also invested in the PWS-4500 live server system, one of the key elements of Sony’s next-generation 4K live production solution which includes XAVC for both 4K and HD and HFR recording capability.
Rob Newton, Engineering and Technical Director, NEP UK & Ireland, commented: “We put the Sony HDC-4300 camera up against the competition and it led the pack in every one of our tests. It provides the flexibility and control needed for live sports and paves the way for a seamless transition from HD to 4K.”
“As it’s Sony, we already had complete confidence in the individual products and overall solution. It’s been a fantastic investment for showcasing sports in the best possible light for audiences around the globe.”
Norbert Paquet, strategic marketing manager at Sony Professional Solutions Europe, added: “By choosing Sony’s HDC-4300 cameras, NEP UK has equipped themselves with 4K/HDR ready cameras. This means seamless migration to 4K in the future, whilst reaping the benefits of reliability and flexibility today.”
The investment comes as part of NEP’s and Sony’s longstanding relationship and continues NEP’s commitment to deliver the latest broadcast solutions to the sports industry.