nobeo covers "TV total Car Ball World Cup"
Celebrities included Ailton (Brazil), Harry Wijnvoord (Netherlands), Giovianni Zarella (Italy), Joey Kelly (Ireland), Daniel Aminati (Ghana) who along with many others started their cars in front of 15,000 fans.
The live music at the event was provided by Eurovision Song Contest winner Lena ("Satellite"), Stefanie Heinzmann feat. Gentleman ("Roots to Grow") and Muse ("Undisclosed Desires"). Matthias Opdenhövel presented the event, Frank Buschmann commentated, Elton worked as a Field Reporter and Sonya Kraus as a backstage reporter.
At the end the Car Ball crown went to Italy, because Stefan Raab was defeated by Giovianni Zarrella on penalties in the finals.
The World Cup before the World Cup by far was the most successful programme on that particular Friday evening. 25.1 % watched the "TV total Car Ball Word Cup 2010" (Age 14-49). A total of 2.71 million viewers (aged 3 years plus) watched the penalty drama in Cologne.
The Car Ball World Cup was recorded by nobeo for production company - Brainpool. nobeo was on-site with the OB truck "nobeo 1". A total of 21 cameras were used for the production, including two super slo-mo cameras, two wireless cameras, three cameras on cranes, one Spidercam and eight on-board cameras. The equipment also included four EVS systems. The signal was broadcast via satellite to ProSieben and also serviced LANXESS Arena’s in house network and the large video cube in the arena.