TSL Products Appoints APAC Field Sales Engineer

Dan Shihata brings extensive audio broadcast experience to South East Asia, Australia and New Zealand

Leading broadcast equipment manufacturer, TSL Products, has appointed Dan Shihata to the role of Field Sales Engineer responsible for South East Asia, Australia and New Zealand. Dan’s responsibilities will include growing TSL Products’ market reach in the APAC region and championing its broad range of industry-leading broadcast solutions.

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Dan joined TSL Products in 2012 as a Support Solutions Engineer following his completion of a BEng in electronic and electrical engineering. The extensive technical knowledge gained from his initial role, as well as his dedication to customer service, drove his promotion into the sales team. Dan has managed numerous technical projects in the APAC region including overseeing responsibility for delivering and installing over 1000 MDUs into a major Singapore broadcaster, supplying PAM2 MK2 Dolby units in Malaysia and delivering a range of Audio monitoring units into a global Indonesian broadcaster as it continues its preparation for SD- HD transition.

Chris Exelby, Managing Director, TSL Products, said, “Dan has done a fantastic job of supporting our clients technically and building strong relationships within the region. It’s a natural transition for him to move into a sales role, as he knows first hand what our customers need to make their audio great and their jobs easier. With installations reaching from the Australian parliament in Canberra to the Cricket World cup in Australia and New Zealand, we continue to demonstrate our commitment to the APAC and ANZAC regions.”

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Dan said, “The practical experience and knowledge I have gained within the technical support team strengthens the level of service we can offer our clients. TSL Products has a great portfolio of broadcast solutions and I am excited to have the opportunity to build on our current success.”

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