SSE Audio Group Adds Soundcraft Vi3000 to Extensive Inventory

posted:

09/08/2014

Chris Courtney mixing monitors for Travis at the Isle of Wight Festival with SSE’s new Soundcraft Vi3000

HARMAN Professional has announced that SSE Audio Group has been appointed a Soundcraft Vi Select Dealer, and immediately purchased one of the first Soundcraft Vi3000 digital consoles off the production line, sold through HARMAN’s UK distributor Sound Technology.

SSE Sales Director, Alex Penn, confirmed, “We have a long history with Soundcraft’s Vi Series. We saw the Vi3000 for the first time at Frankfurt Prolight & Sound; it sits neatly between the Vi1 and Vi4 and offers many new features, which will secure the longevity of this series, which has always been popular with engineers.”

Marking a massive technological upgrade to the groundbreaking Vi Series, the Vi3000 offers many advantages, including the much-requested access to Universal Audio’s plug-ins via Soundcraft’s Realtime Rack plug-in engine—both points picked up on by Penn.

“The Realtime Rack can also be used with our existing Vi6 inventory,” Penn continued. “We have a pool of sound engineers who are existing Vi users and it will be useful to let these guys know about the new facilities on offer with Realtime Rack.”

“We also see a lot of potential in SSE sales and installations for the Vi3000, with its very competitive price point and new facilities,” Penn added. “This is the first time a large-format Vi control surface has been available to the market at this level and the Vi3000 will integrate very neatly and cost-effectively into venues with existing analogue infrastructure via the I/O on the back of the surface. Onboard MADI and Dante interfaces as standard are also a huge bonus as well as upgraded DSP and new graphics.”

SSE’s Vi3000 had had its first major outing at the recent Isle of Wight Festival where it was used by SSE regular Chris Courtney to mix monitors for Travis. Courtney had previously used a Vi6 for the band, but for this festival run, the reduced size and lack of rack requirements made the Vi3000 a more attractive proposition.

HARMAN designs, manufactures and markets premier audio, visual, infotainment and integrated control solutions for the automotive, consumer and professional markets. With 15 leading brands, including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson ®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a global workforce of 15,200 people and reported sales of $5.1 billion for the last 12 months ended March 31, 2014.