Moscow’s TV Center Migrates to HD with Country’s First  Grass Valley Karrera

TVC is owned by the administration of the city of Moscow and offers unique programming that highlights various aspects of Moscow life. The power and flexibility of the Grass Valley Karrera production switcher will support the creative talents of the TVC crew, as well as improving productivity by speeding turnaround between shows. The result is better and faster production on major entertainment shows, news, and current affairs broadcasts.

“The time had come to take the next step to HD production and we wanted to support our new studios with the best and most flexible technologies that will allow us to produce a variety of programs in the most efficient way,” said Alexey Brusnitskiy, Technical Director at TVC. “The Grass Valley Karrera offered great value and a lot of the high-end features we were looking for in a production switcher.”

Project management and system integration for TVC’s new control room and production studios will be completed by local Grass Valley partner, Vidau Systems

“We are seeing a large uptake of Grass Valley equipment across Russia as the country’s production facilities continue to upgrade to full HD operations,” said Alan Wright, Senior Vice President, Europe, Middle East, and Africa for Grass Valley. “As a major broadcaster, TVC sets the mark in production quality which many others follow, so it was very careful in selecting the appropriate technology solutions. The fact that they chose Grass Valley is a real testament to us and we’re thrilled to be involved in this exciting upgrade.”

About Grass Valley
For more than 50 years, the Grass Valley name has been synonymous with innovation, leadership, and performance. Our full range of solutions and services is unmatched in the industry, leveraging the economies of scale of the IT industry with our proprietary core knowledge of media processing and storage. Grass Valley customers include most of the world's leading broadcasters, teleproduction facilities, and service providers, as well as independent video professionals who rely on our products to cover the world's most high-profile live events, as well as to benefit from efficiencies in day-to-day operations. When you’re watching news, sports, or entertainment programming—whether on a TV, the web, or a mobile device—you’re watching Grass Valley at work in today's connected world.