Grass Valley Showcases Breadth and Depth of Solutions at BroadcastAsia 2012

The solutions on display will illustrate how Grass Valley’s array of live, file-based production and content distribution products work together or separately to make users more efficient and significantly improve their productivity to satisfy any business model.

“Grass Valley is going through a significant transformation to be a best in class service organisation, with a stronger focus on software solutions, while enhancing our worldwide status as a solutions provider,” said Andrew Sedek, Senior Vice President for Asia Pacific for Grass Valley.

With the company theme of ‘Where Content Begins’, Grass Valley will bring visitors on a journey through their comprehensive portfolio spanning a wide range of sophisticated imaging, video and media solutions. Visitors to the booth can see exactly how the range of Grass Valley solutions could be incorporated into an end-to-end solution to help deliver value, flexibility, and the adaptability needed to meet the demands of today and tomorrow.

In addition, as they have in years past, Grass Valley executives will provide their insight into various aspects of the industry and the latest emerging technology. This year Graham Sharp, Senior Vice President of Corporate Development at Grass Valley, is participating in a panel discussion entitled “Leveraging Integrated Playout Technology to Increase Business Agility‚” scheduled for Wednesday, June 20 at 3pm. Sharp will highlight the many ways for in which businesses can improve agility and minimise costs by leveraging on the latest integrated playout platforms, such as with Grass Valley’s K2 Edge™ integrated playout server

“Grass Valley has consistently operated as a trusted solutions company for our partners and customers," said Sharp. "Our participation at BroadcastAsia 2012 reiterates this commitment.”

In an effort to continue to provide best-in-class services and solutions across the region, Grass Valley also announced the signing of three premium solution providers for the Indian market, SRSG (New Delhi), Cineom, (Mumbai), and Digital Solutions, (Chennai).

About Grass Valley
For more than 50 years, the Grass Valley name has been synonymous with innovation, leadership, and performance. Our full range of solutions and services is unmatched in the industry, leveraging the economies of scale of the IT industry with our proprietary core knowledge of media processing and storage. Grass Valley customers include most of the world's leading broadcasters, teleproduction facilities, and service providers, as well as independent video professionals who rely on our products to cover the world's most high-profile live events, as well as to benefit from efficiencies in day-to-day operations. When you’re watching news, sports, or entertainment programming—whether on a TV, the web, or a mobile device—you’re watching Grass Valley at work in today's connected world.