Anders Plyhm joins deltatre as Creative Director in the UK

Digital sport leader, deltatre, is pleased to announce its most recent appointment of Anders Plyhm, as its new Creative Director in the UK. With over 17 years in the advertising world and a passion for technology, digital, finding new ways to tell stories and connecting to audiences, Anders is the perfect fit for the deltatre business.

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Anders comes to deltatre from the agency Razorfish where he was Executive Creative Director; having previously led the Creative teams at both SapientNitro and Agency Republic.  His client list is extensive, including brands such as Nike, Adidas, Sony PlayStation, Nokia, Absolut Vodka, Cadbury, Diesel and O2.  The list of awards that he has contributed to is equally as impressive; Grand Prix at the Cannes Lions, Silver at Art Directors Club New York and Winner at the London International Advertising Awards.  As the former Founder and Creative Director of Farfar, Anders created one of the most inspirational, digital integrated agencies to have come out of Sweden in recent times.

Head of deltatre UK, Chris Catling, said: “Anders’ appointment is an extremely exciting one for us. His award-winning experience and innovative approach to all he does, is a perfect fit for deltatre. His passion for anything new, being brave, finding new insight and new ways to move people, will inject fresh inspiration, passion and creative thinking into all we do here.”

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Chief Product Officer, Carlo De Marchis also said: “We welcome Anders to our team, which is getting more and more global. His appointment reinforces deltatre’s positioning as the “Creative specialists in Sport” adding new strength to the existing team of more than 30 resources fully dedicated to User Experience Design.”

Anders added: “I am delighted to be joining deltatre and looking forward to working for such an innovative company that is shaping the future of how sport is experienced online and in broadcast.”


About deltatre:
There is a way to make sport events come to life for audiences everywhere. Using innovative technology, creativity and total commitment, the people at deltatre do exactly that. With staff in Turin, London, Manchester, Geneva, Paris, Munich, Portland, Sydney, Miami and Mumbai, deltatre has over 29 years’ experience at the highest level of international sport. Always striving for the next level of interaction, we consider the future of global sport engagement to be multi-platform and social. Today, the greatest sport events on earth are more immersive, collaborative, and inclusive thanks to our cutting edge technologies. Sport fans become an active part of the event, connecting socially and sharing their passion, wherever they are. By harnessing our experience, technical skills and passion for sport, we help keep our clients one step ahead.

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